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Post# A330650

Market Manager (Shanghai)

Posted On: Monday, 18 December, 2017
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Largest designer glasses e-commerce retailer worldwide (smartbuyglasses.com)
Multicultural team representing over 20 nationalities
Fast growing, dynamic and young company culture

Company Profile

SmartBuyGlasses Optical Group, operated under Motion Global Ltd., is the world’s leading designer eyewear e-retailer. With operations across Asia Pacific, Europe and the Americas, SmartBuyGlasses has become the market leader in over 30 countries worldwide. With over 160 employees we retail the world’s best eyewear brands including Ray-Ban, Tom Ford, Gucci and many more. SmartBuyGlasses has a young, international and entrepreneurial culture that promotes fast career progression and self-development. Passionate and effective employees are usually promoted quickly to managerial positions, operating teams with high degrees of responsibility.

For more information see: www.motionglobal.com, www.smartbuyglasses.com

The Position

The Market Manager will be responsible for the success of our company in the top Global countries. This job requires a person who is highly driven, with a passion for learning, and a desire to build strategies from the ground up.

This position is essential to maintain the company’s revenue flow, and as such, the Market manager executes project planning and leadership across the entire marketing organization.

Tasks and Responsibilities:

Data: Research and use data effectively to find new opportunities and evaluate current/past actions. Tracks and measures all actions, and executes with a growth mentality (test, learn, grow).
Plans: Maintains active marketing calendars and plans for key countries, and actively uses the company resources to bring them to life.
Campaigns: Devise integrated marketing campaigns with the aim of gaining market share and growing revenue on the key countries.
KPIs: Accountable for the key KPIs associated with campaigns – revenue, traffic, ROI, brand recognition, market share, etc. Delivers regular reporting.
Collaboration: Actively works with different teams to execute a variety of marketing tactics to achieve the set goals, including but not limited to SEM, PR, influencer marketing, display, social media, and more. Gets hands on if necessary in order to complete any actions required. Facilitating collaboration between team members across sub-teams, departments and offices.
Leadership: Define, co-ordinate and oversee the work of internal and external stakeholders across channels, departments and offices.
Branding: Strengthen the SmartBuyGlasses brand identity across all communication channels.
Maintenance: Ensures the different websites are up to date, with fresh, accurate and quality content.
Strategic Direction: Proactively shows the way forward, thinking short and long term, and keeps abreast of current trends in marketing to adapt to new developments. Also stays up to date in local social, economic and political developments that can affect the activity. Keep up to date with latest developments in the e-commerce and eyewear industry, as well as the movements of direct and indirect competitors in this space.
Management: Effectively manages the workload and workflow of the localization and translation trainees/interns, face to face or remotely.
Recruits, trains, retains (through motivation and coaching) to develop high quality staff

The Qualified Candidate

Bachelor's degree, preferably in Marketing-related areas
At least 2 years of Digital Marketing experience, and good knowledge of other Marketing disciplines
Excellent English writing skills and proficiency and at least one additional European language
Strong technical ability and marketing platform experience
Project Management skills, including a detail-oriented and data-driven personality
People management skills preferred
Good understanding of global and European markets (Nordic countries, France, Germany, the Netherlands, etc)
Advanced Google Analytics certification

Employee Benefits

13th month bonus
Medical insurance coverage
A free-pair Designer Eyewear of your choice every anniversary date
Employee discount on purchases on SmartBuyGlasses website
3000 RMB employee referral rewards
On the 2nd, 3rd and 5th anniversary, company awards every employee A Tailored Holiday Package (domestic or abroad)

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